A dentist website that answers pain and price first.
New patients arrive with two fears: it will hurt, and it will cost a mystery number. Most dental sites answer neither and lead with a stock photo of teeth. We build sites where the doctor is a person, the fees are readable, and booking takes one short form.
The patient decided at 9pm, three tabs open.
A third of new patients have not seen a dentist in years, and what keeps them away is not the drill. It is the treatment plan they cannot price and the lecture they expect to get. A practice website is where that patient decides whether you are safe, and they decide it before the front desk ever hears their voice.
The sites that win those patients read like the practice has nothing to hide. The doctor's face and credentials, the new-patient visit priced, the insurance answer in plain English. None of that requires a big practice. It requires deciding to say it.
We built our dental demo around exactly that idea, with the fee schedule published on the page. Practices flinch at that at first. Patients do not, and the practices that publish stop losing them to the unknown-bill fear.
What a dental site needs.
Photo, school, license, and how they talk to nervous patients. People book a person, not a practice, and the bio page is the most-read page on every dental site we have measured against its peers.
Exam and X-rays with a number next to it. It is the single most searched question in the vertical and almost no practice answers it, which is exactly why answering it works.
Which plans you file, what happens without insurance, and the membership option if you offer one. Plain English, one page, linked from everywhere.
Name, phone, what hurts, days that work. Every extra field costs a patient, and the front desk confirms the exact time so nobody double-books a chair.
This is a live dental site we built.
Juniper Dental is one of our demo builds, published fee schedule and all. Click around it. Yours gets your doctor, your fees, and your rooms.
Small money next to one new patient.
A custom build, hosting, security and backups, booking requests that arrive with the visit reason attached, a visitor dashboard and an instant answers widget. One location and one service area, live in days.
Everything in Gold with no build fee, plus every tool package, monitoring and updates, priority on changes, extra locations, and your numbers emailed monthly.
Dental math makes this an easy table to read: the lifetime value of one new patient family covers years of Diamond, so the question is never the fee, it is whether the site books the visit. The four tool packages bolt onto Gold one at a time: Get found at $35 a month for the contractor schema and review markup that search and AI assistants read, Capture the lead at $25 for call and text tracking with routing by job type, Follow up automatically at $25 for the recall reminder and the treatment plan that went quiet, and Look the part on paper at $25 for branded estimate and paperwork PDFs that read like the practice. All four on Gold come to $190 a month plus the build fee, which stays cheaper than Diamond at $215; Diamond is for having the whole thing run for you, and we will tell you which fits rather than upsell you. Every package also works on a practice site somebody else built.
No contracts. Cancel anytime, and the domain and files are yours. Full details on the pricing page.
Asked by owners in your trade.
How much does a dental website cost?
On our Gold plan it is a $250 one time build fee and $80 a month, which covers the custom build, hosting, security, backups, quote forms, a visitor dashboard, and an instant answers widget. Diamond is $215 a month with no build fee and includes every tool package plus monitoring, content updates, priority on changes, and monthly reporting. All pricing is public on the pricing page, and there is no contract.
Should a practice really publish its fees?
You decide what to publish, and ranges work too. Our demo shows the full-schedule version because it is the strongest trust move available: the fee answers the question every nervous patient brings, and the practices that answer it stop losing those patients to silence.
Can patients book online?
The site takes booking requests with the visit reason and preferred days, and the front desk confirms the exact time. Nobody double-books your chair, and nothing about your schedule is exposed to the internet.
We have a site from our practice management vendor. Is that a problem?
Usually the problem is that it looks like every other practice on the same vendor. Our tool packages work on the site you have, and if the site itself is losing patients, the audit will show you where before you spend anything.
Will my practice show up when people ask ChatGPT or Google for a dentist?
Nobody can promise a placement, and we will not either. What we do is the groundwork those systems read: structured data for a dental practice, one page per service that matters, and reviews marked up so machines can quote them. That is what makes you eligible to be the answer.
How fast can it be live?
Days, not months. You send the doctor bio, your services, your fees or ranges, and photos of the practice; we handle design, copy, and setup, and typical builds go live inside a week.
More on winning the dental patient.
Patients research a practice the way they research any big purchase, and what a website should cost puts our pricing next to every alternative. When an inquiry goes quiet, why leads stop calling back and how follow-up recovers them shows how the recall works. And how AI assistants pick which businesses to mention explains the groundwork behind the "dentist near me" search.
The next "dentist near me" search should end at your practice.
Leave your details and we reply within one business day with a price and a plan for your practice. No sales call unless you ask for one.
Want the numbers first? Both plans are printed on the pricing page, or open the live demo.